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VISA & MASTERCARD CAN STEAL UP TO 12% OF YOUR GROSS PROFITS! No merchant can really afford to accept Visa or MasterCard for merchandise that is "On Sale." It simply does not compute. The idea is to make a profit, even a small profit. It's certainly not to give it away (or at least a large part of it) to Citibank or Wells Fargo or American Express. YOU MUST BEGIN ADDING the MDR on all sales tickets when you have a 25%, 30% or 40% mark-down. CREDIT CARD FACT: By accepting Visa or Mastercard you can cut the costs that American Express would charge approximately in half (on sale items)...but still, can you afford to lose 6% or up to 12% of your gross profit? [Simple arithmetic.] CREDIT CARD FACT: Compare the credit card costs to your business over the past ten years and see how they have steadily increased. You've got a silent greedy grasping partner always at your elbow, with long slimey bony fingers slipping into your wallet. [Common Sense.] Part of today's banking fraternity have the instincts of shylocks. They may earn two or three million a year, but their shoes are made of shark-skin. We're allowing them to walk all over us with that sand-paper hide; we think they're too powerful to resist. As Gen. McAuliff said, "Nuts." This is another Battle of the Bulge, but the bulge is their wallets with our money and its time to recapture it. James Flanigan, columnist, Business
Section, Los Angeles TIMES, seems to be one of those rare Financial
writers who has the insight and concern about the plight of the American
consumers today, when he says in his column on Feb, 3rd, 2002, "And
American consumers, taken in the aggregate, are too burdened by debt to
lift and propel the giant U.S. economy."
In other words, too large a percentage of the buying public, our consumers,have lost their capacity to make additional purchases because of past unwise use of their credit cards. This is due to an over-proliferation of cards by predatory banks, and the stupid incentives or bribes paid in order to encourage the ill-advised and over-use of plastic, increasingly burdening the consumers with debt that is almost beyond their ability to pay. IT MAY BE ILLEGAL TO PRAY IN PUBLIC, BUT IT IS NOT ILLEGAL TO PREY UPON THE PUBLIC. (MOTTO: PREDATORY CREDIT CARD CARTEL) CREDIT CARD FACT: Cardholders who are paying $100 to $250 a month in interest, have $1200 to $3,000 a year less money to spend with merchants. Visa and MasterCard are getting it, not American businesses. [Simple Arithmetic.] CREDIT CARD FACT: Cardholders who owe the credit card cartel too much money are effectively removed from the market, because they cannot run up further debt. [Common Sense] CREDIT CARD FACT: Credit cards help people buy things that they really can not afford in the first place, often, when interest is added in, at a cost that far exceeds its value. [Common Sense] CREDIT CARD FACT: The Rule of More: You can cheat more people, more easily, more quickly, in more ways, for more money, with less risk...through credit card scams, than any other method ever devised in the history of finance. [Creed: Credit Card Mafia] Today the Credit Card industry is the
businessman's worst enemy, a terrible nightmare. They're siphoning off our
profits, and in some cases, virtually wiping them out. They're the
professional pickpockets of the business world, stealithly tapping our
profits on every sale, stealing off with a small part of them, or at
times, a very large part of them.
They're double dipping, like real estate agents who represent both the buyer and the seller; they take money from both parties in the transaction, and in many cases what amounts to obscene percentages and charges. Order and Read "The Great Credit Card Conspiracy"if you wish to understand what is going on in the credit card industry. Author: Howard E. Morseburg. Learn why you should and how to refuse to accept credit cards on sale items, or to add a percentage to the sale equal to your credit card costs. The price is: $19.50 + $4.50 S/H. Add 8% Sales tax for California delivery. Send check or money order to: Solvang Publishing, P.O. Box 320, Solvang, CA 93464. 6 to 8 week delivery. Believe it or not, in those days (pre-credit cards)bankers were often trusted friends. They advised you in both business and financial matters...honestly, and cautioned and helped you to save money. In fact, honesty and integrity were valued assets both in one's personal life and in the business world. Essentially, everyone did business with cash and checks, and those who had credit, had it directly from the stores or businesses where they made their purchases. The average working man, however, knew little about credit. But, he did have a weekly budget, and people lived within their means. The weekly budget was simple...the amount of their weekly paycheck. There was that much to spend and no more. In fact, most people even saved a percentage of their earnings as well. Thrift was the keyword to life before the advent of credit cards.(Certainly farmers, ranchers, and others dependent upon seasonal crops or animals worked on credit, but it was quite simple and direct in nature.) That all changed however, with the introduction of a Charge Card in 1950, Diners Club. American Express followed. But then came the beginning of an unfortunate trend with the introduction of Visa and MasterCard, which differed from charge cards in-as-much as they were credit cards. The original idea wasn't bad, as they were a definite aid to business. But all good ideas can easily become subverted when the suede-shoe boys move in, and that is what quickly happened with Visa and MasterCard. Some men think like Mafioso, but they cloak their ideas under a mantle of respectability. There are more than a few of them operating banks, and they want a slice of every business deal possible. Air Mileage was tailor-made for them, and it introduced a form of bribery through Visa and MasterCard. As a result, some businesses found their monthly bank charges for credit card costs rapidly rising by as much as three to six times over the past ten years, compared to what they were in 1992! The result: Small Business Owners Have Become Economic Sharecroppers. Yes, the small business owners became Economic Sharecroppers in the 1990's and now, on into the 2000's. The oppressive landlords who control our businesses are the best known names in the business world today: Visa, Mastercard, Discover Card, Carte Blanche, American Express, Diner's Club, etc. by Matty Simmons This is a "must read" book, although most likely long out
of print. It tells the whole story, how the major change in the business
world began in the winter of 1950, when a man named Frank MacNamara was
introduced to Matty Simmons, a New York publicity agent. MacNamara had an
idea for a charge card for restaurants, one which he called Diner's Club,
and he inveigled Matty Simmons to come aboard, both to publicize it and to
develop a marketing plan for it as well.
If you haven't read Matty Simmons book, The Great Credit Card Catastrophe, then try to find a copy. You're missing the whole point and the scope of the terrible tragedy that befell America when Visa and MasterCard came along. That's how Matty Simmons felt, and that is the same way I perceive it. Next: "How the Credit Card industry has lied, cheated
and deceived both the merchants and the card-holders." This page will
change every few days!
Keep reading the facts; get to know the industry. You can be cheated for so much more, so often, than you ever could with checks and cash. The industry is almost incapable of resolving simple problems for people quickly, if at all. With phone- trees insulating them from most personal contact, it becomes more remote, more insidious, and more rapacious. ![]()
A SYSTEM OF BRIBERY IS INTRODUCED IN ORDER TO INCREASE CARD ISSUERS (BIG BANKS) PROFITS WHILE STEADILY DEPLETING BUSINESS OWNERS PROFITSAbove is another sign I
placed in my window several years ago when GMC began issuing their own
credit cards through the Visa/MasterCard arrangement. The deal they
offered, when you used a credit card to make a purchase, were credits
towards the purchase of a new car.
The intent, of course, was to get people to use their GMC credit cards more and accumulate what amounted to a discount on a GMC car. To my way of thinking, it was just another "inducement" or what amounted to a small "bribe" and any business honoring that card was, in effect, paying the major portion or all of that discount. If a customer paid cash, it did not cost the merchant a dime. If the customer, in order to gain credits towards a new car, used their GMC card, approximately 2% of the amount of the sale came out of the merchants' pockets. In most cases that amounted to 4% or more of the gross profits. Why, I thought, should I help pay for someone else's car, and enrich a billion dollar corporation such as GMC, so I put this sign in my window. Such shennanigans by major credit card issuers helped deplete the profits of multitudes of businesses across the land. What's needed? Class-action suits are necessary to expose the suspected crooks in the Visa/MasterCard corral! In the future, when you hear the term air-mileage, just think bribe. Instead of rewards, think bribes. Instead of discounts, think bribes. Substitute the word over and over again in your mind until you understand the concept. If the credit card companies do not stamp them out, then the business owners have to take a stand and get rid of them.
Within a couple of days I'll probably be knee deep in
lawyer's letters, just as I was knee deep in Vice Presidents of Visa,
MasterCard and Citibank, back in 1991, when I took a strong position
against Citibank and the Credit Card industry. At that time I put a sign
in my Gallery window (see above): Citibank Cards Not
Welcome Here. I first had calls from four Vice Presidents, of
Visa, MasterCard, Citibank, and my own bank, and then received a
threatening letter from their attorneys, advising me how they'd casually
ruin my business if I did not cease and desist. Seems that they hate
anyone who fights back.
When a company issues their own credit card in order to take advantage of the "air mileage" craze (as GMC did back in the mid-nineties), another so-called benefit , then I see it as a very subtle form of bribery, and these inducements can cost my business a tremendous amount of money. Instead of pussy-footing around, one must show some backbone and fight back as strongly as possible. It's scandalous when the Credit Card Cartel keeps stripping the little guys, the people who earn lower wages, of millions through obscenely high interest rates and ridiculously huge penalties*, the business owners of millions by encourging people to recklessly and needlessly run up credit card debt, all because of a seemingly innocent gift (paid for with our money) of air mileage. Bull! To me it has a strange ring to it, and seems little different than the old Mafioso protection rackets that flourished in New York in the 30's, when I was growing up in nearby New Jersey. By assessing each merchant in the district a small amount of money each week, and collecting through threat and intimidation, they reaped millions during the Depression years. Well, by keeping the merchants of America under duress with phony contracts and threats to de-stablizie their businesses if they refuse to accept a credit card for even a twenty cent purchase, they're using similar tactics. They (Visa, MasterCard, etc.) never consulted their partners in the credit card industry (the business owners) when they came up with that new scheme around 1994. It was forced on all of us, the all powerful Mafioso (excuse me, Credit Card Cartel) began picking my pockets in order to run up their profits to new highs. They are taking an unfair advantage of the business owners by enticing people with credit cards to use them on every purchase, and each time they did, they gained a percentage of the purchase price from the merchants. The percentage of credit card sales for some business owners quickly advanced from ten to fifteen percent to as high as eighty-five to ninety percent! It was a complete betrayal of the merchants who accepted credit cards. As more card holders used them for every-day purchases, such as food
items, the Credit Card Cartel reaped huge dividends. Delayed payments
meant more interest charges, and late payments meant sticking cardholders
with a $25.00 to $35.00 late fee. Bankers, up until the last couple of
decades, used to be cautious in their lending policies and, as a result,
discouraged people from getting too deep in debt. Today, these huge
international banks backing credit cards urge people to get into debt;
after all, those interest rates, from around sixteen percent to an
obscenely high thirty-four percent swells their coffers. In a slow economy, this can prove devastating for all concerned. When people reach the point of indebtedness where they no longer have the capacity to buy, everyone suffers. Millions are at that point today, and if this "molasses" economy continues for a while longer, millions more will reach that point. ORDER YOUR BOOK NOW. FIGHT TO LOWER YOUR CREDIT CARD COSTSThe only solution: Class-action Suits to break this strangle-hold they have on both the America's businesses and America's consumers before it is too late!Once I had the pleasure of watching a new young attorney, in his first court trial, take on...a win a case against a highly skilled, experienced, extremely well-paid attorney, and win. It can be done; it will be done. Today, these jokers at the top of major corporations have cut off all wordly contact with the public. If you can get through to a live operator, a junior manager, a supervisor, within half an hour of determined work, you're lucky. They've insulated themselves, denied the public accessibility to the inner sanctums, to anyone with brains (giving them credit for having some themselves, which really is dubious when you see how so many of these corporations so suddenlycollapsed). They don't want "input" because they know it all. They're not interested in your opinions by voice. So, you MUST write. Even then, they don't give you the courtesy of an answer today. Write to:
Click here to send this web site to a friend. When you write, aim for top. You cannot call; they insulate themselves from the public, from the stockholders, and life in a world of luxury and ease. ROBERT W. SELANDER, VISA USA, MASTERCARD INTERNATIONAL PURCHASE N.Y., CREDIT CARD FRAUD, VISA GOLD CARD, VISA SILVER CARD, VISA PLATINUM CARD, AIR MILEAGE, AIR MILES, CEO VISA, RICHARD M. KOVACEVICH, WELLS FARGO BANK, DICK KOVACEVICH, CEO WELLS FARGO BANK. Remember, this is a fraud against all business owners, large ones like K-Mart, small ones like Mom and Pop stores. It is national and international in scope. Click here to send this web site to a friend. WOULD YOU LIKE TO RECOVER THE THOUSANDS OF DOLLARS STOLEN FROM YOU THROUGH THE USE OF A BRIBE: AIR MILES? YOU CAN! For the poem: VISA USA, MASTERCARD INTERNATIONAL, ROBERT W. SELANDER, CEO MASTERCARD, CREDIT CARD FRAUD, COLLUSION, STEALING PROFITS, AMERICAN EXPRESS, HOWARD'S VIEWS, HOWARDS VIEWS,HOWARDS VIEW Dec. 16, 2002: I've done 20 half-hour TV shows now, mostly dealing with the great double-cross of America's Retailers by the Charge/Credit Card Cartel, so tonight I've been reviewing my tapes. Don't you wonder about that Sanford Weill (Citigroup CEO) and Grubman (Saloman Bros. analyst) story which one is tellin' the truth, and which one is alyin'? Who do you think is, the millionaire or the billionaire?
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